KK v OW Ltd [2022] NZDT 179 (6 October 2022) [pdf, 128 KB]
...‘equine specialist’ as this is a specific qualification. 10. While there was scope for some confusion, I find that the advertisement was not misleading and did not misrepresent the services provided by UW Ltd. There is no evidence that the information about either member of the team is incorrect. The accompanying photographs is of a horse with Dr S beside it. The horse is the dominant feature. The advertisement does not name the person in the photograph as being either membe...